WKYV

For the Colonial Heights, Virginia, radio station that held the WKYV call sign at 90.1 FM from 2009 to 2017, see WARV-FM.

WKYV
Broadcast area
Frequency100.3 MHz
Programming
FormatContemporary Christian
NetworkK-Love
Ownership
OwnerEducational Media Foundation
WLFV, WARV-FM
History
First air date
December, 1992[1]
Former call signs
  • WSVV (1991–1994)
  • WSOJ (1994–1999)
  • WARV-FM (1999–2017)[2]
Call sign meaning
K-Love Virginia
Technical information[3]
Licensing authority
FCC
Facility ID21826
ClassA
ERP4,500 watts
HAAT116 meters (381 ft)
Transmitter coordinates
37°10′55.5″N 77°23′59.9″W / 37.182083°N 77.399972°W / 37.182083; -77.399972
Links
Public license information
WebcastListen live
Websitewww.klove.com

WKYV (100.3 MHz) is a commercial FM radio station, licensed to Petersburg, Virginia and serving the Greater Richmond Region in Virginia.[4] The station is branded as "K-Love" and features a Contemporary Christian format. The station is owned by Educational Media Foundation (EMF).[5] WKYV's transmitter is located off Johnson Road in Petersburg.[6]

History

WKYV signed on November 27, 1992, as WSVV, and carried an urban AC format that was targeted towards its city of license, Petersburg.[7] In August 1994, it would change call letters to WSOJ, but continued with the urban AC format.[8]

On February 10, 1998, WSOJ began simulcasting on newly acquired sister WVGO, which dropped its oldies format.[9] Radio One would buy the station in March 1999.[10] In October 1999, the WVGO/WSOJ simulcast ended, and Radio One began simulcasting their then-country station, WJRV ("105.7 The River") on WSOJ with new calls WARV-FM. In March 2001, Radio One sold the station to Honolulu Broadcasting, who would then lease it to Cox Radio via a local marketing agreement, and would split the simulcast by flipping WARV to a current-heavy country format as "Cat Country" to complement long-time powerhouse WKHK.[11][12]

In December 2002, Honolulu would terminate the LMA with Cox and sell the station to MainQuad Broadcasting, owners of WBBT-FM, and flipped it to ESPN Radio on April 1, 2003, after months of stunting. On January 21, 2004, WARV dropped ESPN programming and flipped to a simulcast of WBBT, which would also adopt an oldies format on the same date.[13][14]

In December 2005, WBBT and WARV, along with sister stations WWLB and WLFV, were purchased by Philadelphia-based Main Line Broadcasting.[15]

On July 1, 2014, Main Line Broadcasting sold its Richmond stations to L&L Broadcasting, with the combined entity taking the name Alpha Media.[16]

On October 20, 2014, WARV switched from simulcasting WBBT to sister WWLB, which aired a country format as "The Wolf".[17]

On December 5, 2016, EMF filed an application with the FCC to purchase both WARV-FM and WLFV for $2 million.[18]

On March 22, 2017, following the consummation of EMF's purchase, the station began stunting, directing listeners to sister station WWLB (the classic country-formatted "Hank FM").[19] On March 23, 2017, EMF re-launched the station as "K-Love".[20]

On April 24, 2017, WARV-FM became WKYV as part of a call letter exchange with its sister station on 90.1 FM in Colonial Heights (the WARV-FM calls were a better match for that station's new identity as part of EMF's Air1 network).

References

  1. ^ Broadcasting Yearbook 2010 (PDF). ProQuest, LLC/Reed Publishing (Nederland), B.V. 2010. p. D-562. Retrieved July 6, 2015.
  2. ^ "Call Sign History". Federal Communications Commission, audio division. Retrieved July 6, 2015.
  3. ^ "Facility Technical Data for WKYV". Licensing and Management System. Federal Communications Commission.
  4. ^ "Arbitron Station Information Profiles". Nielsen Audio/Nielsen Holdings. Retrieved July 6, 2015.
  5. ^ "WKYV Facility Record". Federal Communications Commission, audio division. Retrieved April 6, 2017.
  6. ^ "Radio Station Information Page".
  7. ^ "Sandra Vaughan's WSVV is up, running, but fine tuning continues", The Richmond Times-Dispatch, December 12, 1992.
  8. ^ "Stations plan specials for sweeps; WTVR looks at its crime coverage", The Richmond Times-Dispatch, April 30, 1994.
  9. ^ "WVGO gets new format; call letters to change soon", The Richmond Times-Dispatch, February 13, 1998.
  10. ^ "Radio One will buy four more", The Richmond Times-Dispatch, March 16, 1999.
  11. ^ "Radio One sells 2 FM stations here", The Richmond Times-Dispatch, November 17, 2000.
  12. ^ "New country station on air", The Richmond Times-Dispatch, March 24, 2001.
  13. ^ "New format", The Richmond Times-Dispatch, January 20, 2004.
  14. ^ "Oldies is new format, WBBT Radio to play rock and soul from the 1960s and 1970s", The Richmond Times-Dispatch, January 21, 2004.
  15. ^ "Main Line Broadcasting LLC Acquires WJZV, WARV, WCUL, and WBBT (All FM Stations Serving Richmond, VA) from MainQuad Communications and Richmond Broadcasting | Media Services Group".
  16. ^ "Alpha and L&L to Merge; Acquire Main Line Broadcasting". April 17, 2014.
  17. ^ "Alpha Reboots Entire Richmond Cluster". October 20, 2014.
  18. ^ Alpha Sells Richmond Pair to EMF
  19. ^ Alpha Shakes Up Richmond Cluster Radioinsight - March 22, 2017
  20. ^ "Robert Corbin VARTV on Twitter". Twitter. Retrieved March 25, 2017.
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